SEO : (SEARCH ENGINE OPTIMIZATION)
SEO :- Is the process of
affecting the visibility of a website or a web page in a search engine's unpaid
results –often referred to as "natural," "organic," or
"earned" results.
A successful search
engine optimization campaign will have, as part of the improvements, carefully
select, relevant, keywords which the on-page optimization will be designed to
make prominent for search engine algorithms. Search engine optimization is broken
down into two basic areas: on-page, and off-page optimization. On-page
optimization refers to website elements which comprise a web page, such as HTML
code, textual content, and images. Off-page optimization refers, predominantly,
to backlinks (links pointing to the site which is being optimized, from other
relevant websites).
Why do SEO?
1) Increase rankings
2) Increase traffic
3) Increase
Conversions
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